B.Voc in E-commerce and Digital Marketing is a 3-year undergraduate degree program offered by MIU University. The course is UGC-certified and provides top-quality education to the students. The curriculum is thoughtfully designed to blend theoretical understanding of E-Commerce and Digital Marketing with hands-on practical learning, allowing students to engage in real-life projects. This approach ensures that graduates are well-prepared for the industry upon completing the course. The program offers multiple entry and exit points, enabling students to acquire certifications such as diplomas, advanced diplomas, and degrees based on their duration of enrollment in the course.
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University Name |
MIU University |
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Location |
Imphal, Manipur |
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Course Name |
B.Voc in E-Commerce and Digital Marketing |
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Course Type |
UG Degree |
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Duration |
3 years (6 semesters) |
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Mode |
Regular |
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Exam |
Semester wise |
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Course Fee |
50,000/year* |
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Eligibility |
10+2 or 10+diploma from a recognized board of India |
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Salary |
2.4-8 LPA |
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First Semester |
1. English Language and Communicative English 2. Fundamentals of Information Technology 3. Management Theory and Practices 4. Marketing Management 5. Fundamentals of E-Commerce 6. Fundamentals of Digital Marketing 7. Project-I |
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Second Semester |
1. Introduction to Communication Skill 2. Sales and Marketing 3. Fundamentals of DBMS 4. Managerial Economics 5. Integrated Marketing Communication 6. Human Resource Management 7. Project-II |
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Third Semester |
1. Soft Skills and Personality Development 2. Product and Brand Management 3. Consumer Behavior 4. Fundamentals of Entrepreneurship 5. Retailing 6. Microsoft Office - Lab 7. Project-III |
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Fourth Semester |
1. Website Planning and Structure 2. Human Values and Professional Ethics 3. Social Media Marketing 4. Digital Entrepreneurship 5. Web Designing Using Photoshop - Lab 6. Advertising and Sales Management 7. Project –IV |
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Fifth Semester |
1. Content Marketing 2. Content Management System Lab 3. Search Engine Marketing and Search Engine Optimisation 4. E-Commerce Law and Practices 5. Project-V |
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Sixth Semester |
1. Business Research Methods 2. Workshop: Creative, Design Thinking and Skill Development 3. Project Report and Viva 4. Internship |
Total course fees for the entire course are INR 1.5 lakhs
(Tuition fees for each semester - INR 25000)
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Digital Marketing Manager |
SEO Specialist |
Social Media Manager |
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Content Marketing Manager |
Influencer Marketing Manager |
Email Marketing Specialist |
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Digital Marketing Analyst |
PPC Specialist |
E-Commerce Consultant |
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Freelancer/Entrepreneur |
E-Commerce Manager |
Web Analytics Specialist |
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Customer Relationship Management (CRM) Specialist |
Digital Marketing Trainer/Instructor |
Mobile Marketing Specialist |
Some of the companies that offer placements to students who graduated in the B.Voc E-Commerce and Digital Marketing course are listed below.
MIU is duly approved and listed by the University Grants Commission (UGC), Ministry of Education, Government of India under section 2(f) of UGC Act, 1956 as a State Private University.